Your work doesn't always speak for itself: shaping your image is what opens doors.
Discover the basics of self-marketing by building and showcasing your personal brand. Learn to shape your image and boost your visibility to steer your career in the direction you want.
25 min at your own paceAvailable in FR + ENNo prerequisites
You will walk away with
- the basics of self-marketing: image, visibility, career
- an assessment of your talents — including Gallup's 34 talent themes
- the RED method for succeeding on LinkedIn
Target audience
Anyone looking to bring their talents to the workplace and advance their career
Learning objectives
- Build and showcase your personal brand
- Project an authentic, positive self-image without falling into overconfidence bias
- Take stock of your skills and experience so you can showcase them better
- Ask for feedback to understand how others actually perceive you
Module outline
- Storytelling“Léa's Authenticity”2'10The story of an INFP engineer overcoming the authenticity dilemma in a professional world that rewards extraversion
- Articles
- Overconfidence bias: analysing its impact on the organisation
- A coaching tool to better understand your talents
- Gallup's 34 talent themes
- Expert video“The Basics of Self-Marketing: Image, Visibility, Career”6'22How to build and showcase your personal brand to advance your career
- AnchoringA quiz and True/False questions to dig deeper into the topic and anchor what you've learned
- Memo cardA downloadable coaching memo card: the key points from the expert video
- CommitmentConcrete examples to help you define your own commitment
- BonusA selection of videos to go further (TED, YouTube)
