A woman speaks with her hands around a campfire, surrounded by an attentive group

The Laws of Communication: A Foundation for Better Collaboration

AI visual

What you say isn't what the other person hears: the laws for communicating well, whatever your style.

Master the 4 key laws of communication to smooth your professional interactions. Discover how to adapt your messages to the "iceberg person" in front of you.

20 min at your own paceAvailable in FR + ENNo prerequisites

You will walk away with

  • the 4 laws of communication, from the first 5 minutes to the iceberg person
  • the 5 points of loss between what you say and what's retained
  • verbal and non-verbal adjustments to be truly heard

Target audience

Anyone looking to promote a positive model of communication and collaboration.

Learning objectives

  1. Use simplicity, openness, and candour to make a strong first impression and smooth your relationships.
  2. Prepare and adjust your messages to avoid the 5 points where information gets lost.
  3. Adjust your verbal and non-verbal communication to your listener to be more impactful.
  4. Account for the unconscious impact of your communication on your listener to communicate better.

Module outline

  • StorytellingThe Art of Storytelling2'29Discover the impact of storytelling through striking examples like Martin Luther King, Obama, Churchill, and Malala Yousafzai
  • Articles
    • More positive, impactful language (comparison tables of limiting vs. empowering words and phrases)
    • Smoothing interactions (Bank of America case study)
    • Communicating with humour
  • Expert videoThe Laws of Communication9'36An overview of the 4 major laws of communication: the first 5 minutes, the gap between sending and receiving, communicating beyond speaking, and the iceberg person
  • AnchoringQuiz and True/False questions to dive deeper into the topic and cement what you've learned
  • Memo cardDownloadable coaching memo card: the key points from the expert video
  • CommitmentConcrete examples to help you define your own commitment
  • BonusA selection of videos to go further (TED, YouTube)

Recommended courses

For your teams

Ready to master the laws of communication?

Let's discuss your goals and where this module fits in your training programme.

Powered by Mistral AI

The Laws of Communication | Afthonios